Font
The Font is in red and stands out against the dark colours therefore grabbing our attention. The Title is effective because it looks as though there is a shard of broken glass through the word window. On the cover is an extra close up shot of Johnny Depp. I think this is the main selling point and they're trying to sell the film based on the main character who stars in it. Also his is the only name on the whole cover. Johnny looks distracted or spooked and the impression it gives me is that he is looking around and afraid that something/someone scary is lurking nearby. Judging by the cover you can tell the film is a thriller because of the dark colours and also because there is a spooky looking house displayed in the bottom left hand corner. This house is isolated and although it has a gloomy, haunted, shabby look to it, we can tell the house has a resident as one light is switched on. At the bottom of the cover are the words "Some windows should never be opened" this intrigues people and therefore people become curious about the film and want to watch it and see what it is all about and what that sentence is referring to and why.